How do YOU feel about the sudden BOOM in youtubers? Is it a good thing? Should there be more vloggers? Or just a small community? What do you think?

To remain optimistic, it’s a great thing. Before this, there was basically just local TV, and that was as far as locally produced content can go. But with YouTubers, not only is it great to see more original content, personalities and ideas coming out, but it comes out unfiltered, and raw. It’s what isn’t offered on a traditional platform.

Should there be more vloggers. I guess so. The blog scene in Singapore is particularly healthy, but if we could invest some time, effort, and inevitably, some resources and money into vlogging, I’m sure the public will take notice of this. Look at CTFxC. They’ve been doing it for years now, and it’s just their lives documented on a daily basis. What if we could have that within a Singaporean context? With a decent personality, I’m sure our local community will be kaypoh enough to support and subscribe to such content.

A small community. I wouldn’t say yes. More people would mean it’s more diverse, meaning more Singaporeans will get to be able to choose what kind of content they want to follow. And the content producers will get to learn, interact, and more importantly, collaborate with each other. We’re probably not going to stay small. This is barely the first year into the YouTube trend in Singapore.

As a general thought, in my very over-enthusiastic and unprofessional opinion, we’re off on a decent start. Right now, I think there’s just a need to step up .. on formatting.

I mean, it’s great to see people uploading videos every week, day, every once in 3 days, idk. But would we rather see so-and-so releasing 3 videos every week at random times, or would we rather see so-and-so releasing just one video, with a fixed format, at a specific time? The audience needs to know what to expect, and then they can follow, and eventually have a better reason to stay subscribed for more content that so-and-so can produce.

Also, because of its prominence and (surviving) influence with the masses, YouTubers need to stay in-tuned and receptive towards more traditional media. Local media needs to take note of these personalities coming up on YouTube, and I’m sure they already have.. there’s a need to show off YouTubers to the public. And at the same time, YouTubers need to be receptive towards such opportunities. Maybe at this point in time, the opportunity is low, but give it till maybe June this year, I’m sure more changes will happen.

That’s my very very very very very long 2 cents worth.

Your next question, please

4 months ago